A lot of people I talk to in real life mistakenly think the name of this blog is "Higher-Ed Intelligence". It's not.
It's "Highered Intelligence", six syllables (five if you really press the dipthong), not seven. It's supposed to be a pun on "Hired", as in mercenary and "Highered", as in a made-up word for "Made Higher." After all, if you're going to hire intelligence you'd want to hire the most highered you can find, no?
The fact that it is a triple pun (visually/orthographically) on college-level education, well, that's gravy.